Programs to Help
Clients Learn, Unite, Win

Our Programs

Create New Products, New Customers, New Businesses

Our Programs Build Wining Businesses

Our programs deliver our Workshops and Services in a logical sequence of steps to achieve real business goals of high value to our clients.

Business Development Programs

Create human networks linking people in your businesses with their customers to innovate and market winning new products, create new customers, and build new businesses. More>>

Customer Relationships Programs

Build strong network links with influential customers to help them to define your businesses. More>>

Sales Channels Programs

Build networks of people, not self-limiting hierarchal sales channels, linking your businesses with your customers, so they will prefer to buy your brands and your products. More>>

Our Programs Are Our Clients' Programs

The foundation of all of our programs is the effective use of empowered cross-functional, cross-cultural teams. Team members are employees of the client company. We train them to learn the team skills and processes essential to their success, and we coach the them to continue to develop their skills and processes as they do their work. The teams conceive, design, and execute every phase of their work to create new products, new customers, and new businesses.

The teams own their programs, and they own their results.

Businesses Are Complex, Adaptive Human Networks

In his landmark book, Management, Tasks, Responsibilities, Practices, Peter Drucker asserted that businesses are networks of people operating within larger networks of people. In our Programs, we train and coach people in companies ranging in size and experience from startups to industry leaders to establish the influencing of all of those networks their most important business strategy. They create new products, new sales channels, new customers, and new businesses. The tangible outcomes are a dramatic improvement in the prospects for success for startups, and the prevention of the far-too-common failures of industry leading companies caused by the inevitable decline of their successful but mature products and and businesses.

Network Descriptions

Here is a brief introduction to the networks that influence customers to buy your products from your businesses.

The Supply Chain Networks

System Triangle

The Interconnect Networks

Overall Coordination Network

This is a relatively small network linking members of all six of the other networks. It's purpose is to coordinate the operation and continuing development of all of the networks to improve overall performance, in the opinions of the members of the other six networks.

Teams Learn Teamwork Doing the Team's Work

We strongly believe teams learn teamwork doing the team's work. What many people think of as team training, something apart from the team or the team's mission, training or coaching applied individually or outside the team, is not a component of our programs.

Teams in our Programs are self-managed and self-directed. They do their own project planning, research, analysis, business planning and reporting - AND they become very strong, very self-confident, very competent teams by practicing teamwork while they are doing their work. They become winners. They create winning product lines and winning businesses.

Innovate to Win!

Peter Drucker defined the functions of a business as marketing and innovation. He wrote, "Everything else is a cost", in Management, 1974. The network described in Cooperate to Win (above) takes care of the marketing function.

A cooperative network of people across the functional boundaries in the business, and across the cultural boundaries between the business and its customers can execute the marketing function infinitely more effectively than departments in a compartmentalized hierarchy can.

The same network can execute the innovation function.

Is it Innovation or a Wacky Idea? The Customers Decide

In business, innovation is innovation only if the customers trade their money for your "innovative" outcome. Because innovation requires intimate knowledge of the customers, the same cross-functional teams delivering the marketing function can deliver the innovation function far more effectively than any functionally compartmentalized hierarchy can.

Cross-functional teams spanning the internal departmental boundaries AND the boundaries between the business and its customers will know before investing in a potential innovation whether the customers, peers in the same network, will want it or not.

The brightest people working all day every day in the development lab simply have no way of knowing that. Innovations happen mainly by accident in compartmentalized hierarchies. That's why businesses invent things like Ford's Edsel and Pinto. It's why the Dot Com boom busted. It's why Post-It Notes and the Hula Hoop were big winners, although both "innovations" failed miserably in the applications they were originally designed to serve.

Business Development Programs

Our Business Development Programs create new business elements—such as new products, new product lines, new applications, new services, and especially new businesses. Our programs develop networks linking a broad range of people in our clients' businesses with a broad range of people in their customers' businesses.

Typical Business Development programs have run from a few months to a few years in duration, depending on the magnitude and complexity of the mission.

Sales Channel Development Programs

Our Sales Channel Programs develop seven networks of people liking the business AND its sales channels directly with its customers. These seven networks overcome the dysfunctional nature of the typical overly simplified, conventional sales channel models in common use. The simple models put the sales channels between the Business and its Customers. The network model links all the people in the business with the target customers. Our clients have used this network model to win customers from the best competitors. Get Primary Business Networks (1 MB pdf)

DeltaNet's Role

We have developed the fundamental building blocks for our Programs. They include all of the Workshops and Services on this site. Because no two Programs are the same, we apply the fundamental building blocks as needed, when needed, to reach the Program Goals. We call it Just-In-Time training.

More Information

Contact Us to learn more about our programs, and how they have
helped clients create new customers, new products, and new businesses.